About Us

Our History


Elected leaders were stirred to change the conditions following Hurricane Katrina to benefit the City’s youth, who had few options to engage in positive and healthy activities. An ordinance, creating the thirteen-member New Orleans Development Recreation Commission (NORD Commission) and the private 501(c)(3) New Orleans Recreation Development Foundation (NORD Foundation) to facilitate investment in its work, was approved by 74% of voters in October 2010.   



The purpose of the NORD Foundation is to facilitate investment in NORD to provide equal access to quality recreational opportunities. Our work supports NORD's mission to advance the physical, mental, and social well-being of New Orleanians by providing safe and welcoming environments for recreational, athletic, and cultural experiences. 

A Major Milestone, Achieved!


In September 2017, NORD achieved national accreditation, the culmination of an arduous journey from post-Katrina dysfunction and achievement of an ambitious five-year goal set in our Boston Consulting Group strategic plan. Accreditation assures the public that NORD is implementing national best practices, meeting at least 151 benchmarks of quality.  Only 1% of parks and recreation agencies in the country are accredited, and NORD is the second accredited system in Louisiana, after BREC in Baton Rouge.

Truly, a Public-Private Partnership

A New Infrastructure

 Since 2010, the City has invested $170 million in Capital Project funds to triple the number of recreation centers, increase by 50% the number of active (staffed) playgrounds and grow to 16 aquatics facilities, including three year-round. We now have our first public skate park and our first public dog run!  

Public Funding

Also since 2010, the City has tripled annual public funding for NORD to staff, operate and maintain its expanded infrastructure. In 2017, NORD was allocated funding to manage the Lafitte Greenway.

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Philanthropic Support

The NORD Foundation has raised $9 million for NORD programs and to outfit new and refurbished recreation centers and pools. We have a committed,  diverse group of supporters.

Our Sponsors

Rebecca Conwell, Executive Director

As the Executive Director, Rebecca work closely with the Foundation’s Board of Directors, the CEO and executive staff of the NORD Commission and the private and corporate community to facilitate investment in Orleans Parish public recreation programs. 

She previously served as the Senior Advisor for Economic Development for Mayor Mitch Landrieu and the City of New Orleans. In this capacity Rebecca was charged with strengthening the City's economic development functions which included managing the city’s public incentive offerings and working closely with the New Orleans’ Economic Development organizations to attract and retain businesses and jobs. 

Prior to joining the City of New Orleans, Conwell served as the member-manager of  TwentyTwo Ten, L.L.C., a consulting business specializing in government affairs,  project creation and execution, issue analysis and management, and grassroots coalition building. Projects of Twenty-Two Ten included a grand challenge design for a $1 million water innovation prize and serving as an Encore Innovation Fellow for Tulane University where she developed a curriculum for purposeful second-act career transitions. Conwell spent 14 years at Tulane University, serving as executive director of state and local governmental affairs, chief of staff for the University president and interim executive director of the Cowen Institute, a think tank for K-12 education in New Orleans. Conwell has a B.B.A. in Finance from Lamar University.

NORD Foundation Officers

Louis Lauricella, Chairman

Louis Lauricella Lauricella Land Company NORD FOUNDATION BOARD OF DIRECTORS Chairmen

Lauricella Land Company

Ernest P. Price Jr., Vice Chairman


Entergy Corporation

Norma Jane Sabiston, Secretary

Norma Jean Sabiston, Secretary, Sabiston Consultants NORD FOUNDATION BOARD OF DIRECTORS

Sabiston Consultants 

Brandon T. Nelson, Treasurer

Brandon T. Nelson Treasurer

Whitney National Bank

NORD Foundation Board of Directors

Robert S. Boh

Robert S Boh - Boh Brothers - NORD Foundation Board Member

Boh Brothers

Richard F. Cortizas

Richard F Cortizas - Jones Walker -  NORD Foundation Board Member

Jones Walker

Karen Deblieux

Karen Deblieux - Capitol One - NORD Foundation Board Member

Capital One

Michael Hecht


GNO, Inc. 

Lawrence C. Gibbs

Lawrence "Larry" Gibbs - Gibbs Construction -  NORD Foundation Board Member

Gibbs Construction

Mark Hatfield

Mark Hatfield - Chevron Corporation -  NORD Foundation Board Member

Chevron Corporation 

Brian Egana


Ex-Officio - Chairman, NORD Commission 

John W. Sibal


Eustis Commercial Mortgage

Cooper A. Manning

Cooper Manning AJ Capital Partners NORD Foundation Board of Directors Member

AJ Capital Partners